Anyone can claim to be an accountant and set themselves up with a website and office.

The economy is affecting some businesses more than others forcing them to review their costs including those of their accountants. However, the term accountant is not regulated and we are facing competition from those claiming they can do what we can do but for less.

• Professional qualifications: As qualified chartered accountants, we have a higher level of expertise and qualifications compared to an unqualified accountant. We have completed a rigorous professional qualification and are subject to ongoing professional development and ethical standards which are monitored regularly. This demonstrates our expertise and commitment to improving ourselves and learning more which can then provide greater assurance to the business owner that we have the knowledge and skills to provide high-quality, life changing advice.

• Range of services: As Chartered Accountants, we are able to offer a wide range of services beyond just basic accounting and tax compliance. This may include tax planning, business strategy, financial planning, risk management, cloud accounting software training and much more. By offering a comprehensive suite of services, we are a valuable and trusted business advisor who can help our business clients achieve their goals.

• Industry experience: Due to our long time in business we have accumulated expertise in many different industries. This can be a valuable asset when working with business owners in those industries, as we can provide tailored advice and insights based on our knowledge of industry trends, challenges and opportunities. However, our breadth of experience can lead to cross pollination of ideas benefiting our clients in many diverse industries. We will also have knowledge of specific regulations affecting some industries but not others.

• Professional network: As chartered accountants, we have access to a professional network of other qualified accountants, solicitors, and consultants. This can be invaluable to the business owner in terms of accessing a wider range of expertise and support.

• Risk reduction: Business by its very nature means taking risk, however. One of our roles is to ensure risks are considered and if possible reduced or avoided altogether. For example, we will consider the risk to personal wealth of business activity. We will consider the risk of tax enquiries and how we can prevent them occurring and if they do occur we can get them completed and shut down faster. One risk often forgotten by business owners is the risk that a potential purchaser of their business in the future will carry out extensive due diligence with the intention of uncovering issues to enable them to pay you less than you think your business is worth. Using a chartered accountant reduces that potential issue as we are careful to ensure you comply with all legal and regulatory requirements.

• Track record: We have a track record of success in working with similar businesses or industries and can share relevant case studies or testimonials from other clients in the same industry to demonstrate the value we have provided and the results we have achieved.

• Personal approach: As business advisors, our role goes far beyond just providing technical accounts and tax advice. By taking a personal approach and developing strong relationships with our business clients, we are positioned as a trusted advisor who is invested in their success. We build trust and rapport with each business owner and understand their unique needs and goals.

• Value for money: While it may be more expensive to use a qualified chartered accountant compared to an unqualified accountant, we cannot emphasise enough the value that our services provide. By providing expert advice and guidance, we can help the business owner make informed decisions that can ultimately save them money and help their business grow.

We believe the above sets us apart and proves us to be a valuable business resource to our clients.